Page Index - Pauriccarroll/analyticsacademy GitHub Wiki
22 page(s) in this GitHub Wiki:
- Home
- Overview
- Unit 1: Starting out with Google Tag Manager
- Lesson 1: Course Introduction
- Lesson 2: Start with a measurement plan
- Lesson 3: Develop a tag implementation strategy
- Lesson 4: Tag Manager overview
- Unit 2: Setting up Google Tag Manager
- Lesson 1: Install the Google Analytics tag
- Lesson 2: Set up a GA Property variable
- Lesson 3: Set up cross-domain tracking
- Lesson 4: Understand the Data Layer
- Unit 3: Collecting data using the Data Layer, variables, and events
- Lesson 1: Pass static values into Custom Dimensions
- Lesson 2: Pass dynamic values into Custom Metrics
- Lesson 3: Track events with variables
- Unit 4: Using additional tags for marketing and remarketing
- Lesson 1: Set up Google Ads conversion tracking
- Lesson 2: Set up Dynamic Remarketing
- Lesson 3: Course Review
- Unit 1: Starting out with Google Tag Manager
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