Prerequisites

Before installing, ensure you have the following in place:

• Claude Code: Must be installed (verify via claude --version).
• Subscription: A paid Claude Pro, Team, or Enterprise plan is required.
• No API Keys Required: You do not need to configure external API keys or environment files to begin.

Installation

Run these two commands in your terminal in order:

• claude plugin marketplace add maorkuriel/FRIDAY
• claude plugin install friday
• Verification: Type /friday in Claude Code. You should see the F.R.I.D.A.Y. banner and the personalization wizard.

The Onboarding Journey (The First 20 Minutes)

Setup is divided into three critical stages. Do not skip these, as the quality of your output depends on this foundation.

Stage 1: Personalization Wizard (2 Minutes)

The wizard asks six click-only questions to calibrate the tool to your seniority (e.g., Senior vs. Associate), company type, and domain focus.

Stage 2: The Knowledge Base (10 Minutes)

Run /pm-setup immediately after the wizard.

• Company Research: Provide your company URL; F.R.I.D.A.Y. will scrape public info to pre-fill your context.
• Strategic Anchors: Add your current OKRs and top three competitors.
• Review pm-context.md: This is the most important file in the system. Ensure your metrics, stakeholders, and tools are listed correctly.

Stage 3: Context Enrichment (First Week)

To reach "full power," run these three skills within your first few days:

• /persona-builder: Create your major user segments.
• /competitive-intel: Build battlecards for competitors.
• /okr-writer: Finalize this quarter’s goals.

Expert Tip: To maintain a "source of truth," keep your knowledge/ folder in a private Git repository. This allows your entire PM team to share the same documented product reality.