🧠 Machine Learning Project Plan (End to End) - liniribeiro/machine_learning GitHub Wiki

🧭 PHASE 1: Discovery & Problem Definition

πŸ” Understand the Problem Space

  • What problem are we solving?
  • Who are the stakeholders and end users?
  • What is the impact of solving (or not solving) this problem?
  • What are the business KPIs tied to this problem?
  • Is this problem best suited for ML, or is there a simpler rule-based solution?

βœ… Deliverables

  • Clear problem statement
  • Target outcome (qualitative & quantitative)
  • Success criteria (e.g., increase CTR by 5%, reduce churn by 10%)

πŸ“Š PHASE 2: Data Strategy

🧠 Understand the Data

  • What data is available today?
  • What is the source of truth?
  • What features/labels do we have?
  • Do we need to collect new data?
  • Is the data labeled? If not, what’s the labeling strategy?
  • How will we ensure data quality and freshness?

🧰 Steps

  • Data audit and cataloging
  • Exploratory Data Analysis (EDA)
  • Identify gaps (coverage, bias, imbalance)
  • Define feature engineering plan

βœ… Deliverables

  • Data schema and source map
  • Feature list
  • Labeling/ground-truth strategy
  • Data contracts (if needed)

πŸ—οΈ PHASE 3: Solution Design

🧭 Define ML Approach

  • Is this supervised, unsupervised, or reinforcement learning?
  • What models are suitable for the data/problem?
  • Do we need real-time or batch inference?
  • What are the baseline and upper bounds (e.g., human-level performance)?
  • Will we build from scratch, use pre-trained models, or fine-tune?

🧩 Additional Considerations

  • Privacy & compliance (e.g., GDPR)
  • Fairness, bias, and explainability
  • Model observability requirements

βœ… Deliverables

  • Chosen ML approach with justification
  • Evaluation metrics
  • Baseline definition
  • Infrastructure and tooling requirements

πŸ§ͺ PHASE 4: Prototyping & Experimentation

🧬 Build & Validate

  • Develop MVP model(s)
  • Define data splits (train/test/validation)
  • Conduct offline experiments
  • Validate data pipelines

πŸ” Key Questions

  • How do we evaluate model performance?
  • Is the model robust under data drift or edge cases?
  • Is inference time acceptable for our use case?

βœ… Deliverables

  • MVP model artifacts
  • Evaluation reports
  • Decision to move forward or iterate

πŸš€ PHASE 5: Integration & Deployment

πŸ”§ Engineering Integration

  • Define how the model will be used in production (API, batch, SDK)
  • Work with dev/backend/frontend/infra teams
  • Create a rollback and versioning strategy
  • Deploy to staging

βœ… Deliverables

  • Deployment plan
  • CI/CD pipelines
  • Scalable infrastructure setup
  • Logging and monitoring hooks

πŸ“Š PHASE 6: Monitoring & Feedback Loop

πŸ” Observe & Iterate

  • Are we tracking real-world model performance?
  • Do we observe data or model drift?
  • How is feedback collected for retraining?

βœ… Metrics to Track

  • Model accuracy/performance in production
  • Latency and throughput
  • Drift detection (input/output)
  • End-user engagement or success KPIs

πŸ›  Tools & Methods

  • Model monitoring (e.g., Evidently, WhyLabs)
  • Logs, dashboards, and alerts
  • Shadow deployments for model comparison

πŸ” PHASE 7: Iteration, Maintenance & Scaling

  • Define retraining cadence or triggers
  • Experiment with new features or models
  • Optimize or expand model coverage
  • Scale to new markets, languages, use cases
  • Ensure full documentation and handover plans

🧠 Cross-Functional Considerations

πŸ‘₯ Collaboration

  • Stakeholder alignment and demos
  • Risk and impact analysis
  • Communication of uncertainty
  • Documentation for product, engineering, and business

πŸ›« Go-To-Market / Rollout Strategy

  • How will this feature be launched?
  • Who needs training or onboarding?
  • What feedback loop is in place post-launch?