--exec

Usage: Battle.net.exe --exec="action"

Available/useful actions:

--exec="dialog settings"
--exec="focus play"
--exec="focus shop"
--exec="focus news"
--exec="dialog friends"
--exec="dialog settings"
--exec="launch Pro"
--exec="launch WoW"
--exec="launch SC2"
--exec="launch WTCG"
--exec="launch Hero"
--exec="launch D3"
--exec="Logout"

If you discover any other usage please request contributor permission.