2.1 Style guide

Using the branding research, this page will define the styles, colors, fonts etc. for the dating apps.

Fonts

Download:

• Futura PT
• Open Sans
• Lo-Res

Colors

1. 
   • Usage: Alternative Primary Accent Color
   • Code:
     • R: 170
     • G: 131
     • B: 232
2. 
   • Usage: Primary Accent Color
   • Code:
     • R: 136
     • G: 75
     • B: 232
3. 
   • Usage: Secondary Accent Color
   • R: 222
   • G: 205
   • B: 29
4. 
   • Usage: Default font color on greyish backgrounds:
   • Code:
     • R: 207
     • G: 207
     • B: 207
5. 
   • Usage: background grey 1
   • Code:
     • R: 32
     • G: 34
     • B: 37
6. 
   • Usage: background grey 2
   • Code:
     • R: 54
     • G: 57
     • B: 63
7. 
   • Usage: background grey 3
   • Code:
     • R: 47
     • G: 49
     • B: 54
8. 
   • Usage: line grey
   • Code:
     • R: 68
     • G: 68
     • B: 68