Startup Studio Sessions & Syllabus - cornelltech/startup-studio GitHub Wiki
Link to the Startup Studio artifacts sheet is posted here: https://bit.ly/studio-links
All Sections: 3:20p- 4:35p
Meeting in Bloomberg Auditorium
Cornhole Tournament + Welcome Back!
5:00p- 8:00p in Tata 141
Required Pre-work
- Come to class prepared to pitch as a team
Reading:
- Startup Playbook - Sam Altman
- Paul Graham - Do Things That Don't Scale
- Paul Graham - Startup Ideas
- Here's the Advice I Give All of Our First Time Founders
- 30 Best Pieces of Advice for Entrepreneurs
- Essential Startup advice
Homework: Submit assignments here: http://bit.ly/startup19hw
This homework is DUE on Sunday, Jan 27 by 11:59pm.
- Update your product narrative in the artifactsheet within the submission form
- 20 Questions (top 20 questions about your company/concerns, etc.) What are the top 20 questions that investors, users, etc. will ask you about your company?
- Fill-out Napkin Business Canvas
Readings:
- Roy Bahat - Introductions and the "Forward Intro Email"
- David Lee - Business Development Introductions
- Invest in Lines, Not Dots - Both Sid.es
- If you do this, your emails might be rude
- How to Divide an Imaginary Pie
- How to Cold Email an Investor
Section 1:
3:20p- 4:35p: Lecture
4:45p - 6:00p: Scrum Activity: 20 Questions (Team assignments and rooms)
Section 2:
3:20p- 4:35p: Scrum Activity: 20 Questions (Team assignments and rooms)
4:45p- 6:00p: Lecture
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm.
-
Scrum Activity: 20 Questions info here, submit updated 20 questions and answers.
-
Submit each member's GitHub handle
-
Bi-Weekly status email, include all members of your team, cc both your professors, CC [email protected].
Your Bi-Weekly email should include:
- Team Info: Name & ID Number
- Startup Pitch: Pitch for your product
- Weeks Behind: Outline what has your team accomplished
- Key Takeaways: What are some key takeaways your team has learned in the past weeks?
- Weeks Ahead: What does your team want to accomplish in the next 2 weeks?
- Risks/Roadblocks: What are some Risks/roadblocks your team has that is slowing down your forward momentum
Readings:
- Pitchdecks - 101
- Startup Pitch Decks
- Guy Kawasaki
- Front Deck
- Best Pitch Decks
- NextView Ventures
- DCONSTRCT // PITCH DECKS
- Pitch Deck Overview
- Ubers First Pitch Deck
Section 1:
3:20p- 4:35p: Lecture
4:45p - 6:00p: Team time
Section 2:
3:20p- 4:35p: Team time
4:45p- 6:00p: Lecture
Both Sections
6:10p- 7:25p: Work time
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm .
- Elevator pitch of your company (max 300 characters)
- Paragraph pitch of yuor company (100 words)
Both Sections
3:20p- 4:35p: Team time
4:45p- 6:00p: Lecture (Panel) in Bloomberg Auditorium
6:10p- 7:25p: Work time
Guest Panel
Liz Wessel - WayUp
Dane Atkinson - Odeko
Kareem Amin - Clay
Ali Hussain - Latch
Lauren McDevitt- GoodDog \
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm.
-
Bi-Weekly status email, include all members of your team, CC [email protected].
Your Bi-Weekly email should include:
- Team Info: Name & ID Number
- Startup Pitch: Pitch for your product
- Weeks Behind: Outline what has your team accomplished
- Key Takeaways: What are some key takeaways your team has learned in the past weeks
- Weeks Ahead: What does your team want to accomplish in the next 2 weeks
- Risks/Roadblocks: What are some Risks/roadblocks your team has that is slowing down your forward momentum
Readngs:
- The 27 Metrics in Pinterests Internal Growth Dashboard
- Your App Makes Me Fat
- What Makes Design Seem "Intuitive"
- 10 Mistakes Startups Make When Talking to Users
- Creative Mornings with Ben Chesnut
- Misused Mobile UX Patterns
- Biggest Food Delivery Service
- 3:30pm kickoff (2/14)
- 3pm presentations, party 5:00-6:00pm (2/15)
- Update the Buildboard with product narrative (140 characters max), HMW, company logo, add a team and individual members photo
- Every team member must be prepared to give your Sprint presentation in front of the class
- Upload Sprint 1 Presentation, update HMW and Product Narrative to Buildboard
Requirements: 4 mins
Team/ Intro
Product narrative
Why/Why now/ Vision
Personas
Validation
Demo (lo-fi or hi-fi)
Next steps \
Kickoff Deck here
MEng Students submit your technical 1-pager [here](https://goo.gl/forms/mq0khd5nHDlxavAb2)
Nominate your fellow colleagues for the Don't Be a Jerk Award > http://bit.ly/CT-DBaJ
Section 1:
3:20p- 4:35p: Lecture
4:45p- 6:00p: Team Time
Section 2:
3:20p- 4:35p: Team time
4:45p- 6:00p: Lecture
Crit Both Sections
6:10p- 7:25p
Room assignments here http://bit.ly/19StartupStudioCrit
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm.
- Complete the Sprint 1 Buildboard deliverables listed above (check your inbox/spam for an invite to access your team's repo)
- Check your repo here
- Crit: 5-6 sentences summarizing feedback received & 5-6 sentences on how your team will use the feedback to continue building
- Send a link to your product/ demo of the product
- Think about your company and give it a name that you can build a business around. Update your company name, if needed.
- Find a single company that has not publicly raised venture funding that you would like to fund and explain why. (Some places to find companies are but not limited to: Angel List, Product Hunt, Kickstarter, Circleup.)
MEng Students submit your technical 1-pager [here](https://goo.gl/forms/mq0khd5nHDlxavAb2)
Nominate your fellow colleagues for the Don't Be a Jerk Award > http://bit.ly/CT-DBaJ
Readings:
- Five Ways to Build a 100m Business
- Subtle Mid-Stage Startup Pitfalls
- 16 Startup Metrics
- 10 Marketplace KPIs That Matter
- Ten Things I Learned Researching Ten of the World's Fastest Growing Startups
Section 1:
3:20p- 4:35p: Lecture
4:45p - 6:00p: Scrum VC Pattern Matching Investment (Team assignments and rooms)
Section 2:
3:20p- 4:35p: Scrum VC Pattern Matching Investment (Team assignments and rooms)
4:45p- 6:00p: Lecture
Both Sections
6:10p- 7:25p: Team Time
Slides: here
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm.
-
Scrum Activity VC Pattern Matching Investing: What is the company your team decides to fund and for how much?
-
The script of your product/ company the demo (what and why)
-
Bi-Weekly status email, include all members of your team, cc both your professors, CC [email protected].
Your Bi-Weekly email should include:
- Team Info: Name & ID Number
- Startup Pitch: Pitch for your product
- Weeks Behind: Outline what has your team accomplished
- Key Takeaways: What are some key takeaways your team has learned in the past weeks
- Weeks Ahead: What does your team want to accomplish in the next 2 weeks
- Risks/Roadblocks: What are some Risks/roadblocks your team has that is slowing down your forward momentum
Nominate your fellow colleagues for the Don't Be a Jerk Award > http://bit.ly/CT-DBaJ
Optional:
http://reactionwheel.net/2015/10/the-deployment-age.html
https://medium.com/@jgolden/lessons-learned-scaling-airbnb-100x-b862364fb3a7
http://andrewchen.co/startups-are-cheaper-to-build-more-expensive-to-grow/
Both Sections 3:20p- 4:35p: Tech in (Team assigments and requirments here)
4:45p- 6:00p: Lecture (Panel) in Bloomberg Auditorium
Guest Panel
- Patrick Chun, Juxtapose.com
- Shirley Chen, Narrativ.com
- Carolyn Childers, Joinchief.com
- Zack Weiner, Itsovertime.com
- Joe Percoco, Titanvest.com
- Rachel Cohen, Nowehome.com
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm .
- 3-5 Takeaways from your Tech in session. What are the plans to build your product in the next 2 weeks? \
- Submit your team's Tech in deck and repo link.
Readings:
- The Power of Network Effects
- Build Better Feedback Loops to Reinforce Good Habits
- What I learn From Developing Branding for Airbnb, Dropbox and Thumbtack
Nominate your fellow colleagues for the Don't Be a Jerk Award > http://bit.ly/CT-DBaJ
- 3:30pm kickoff (3/14)
- 3pm presentations, party 5:00-6:00pm (3/15)
- Update the Buildboard with product narrative (140 characters max), HMW, company logo, add a team and individual members photo
- Every team member must be prepared to give your Sprint presentation in front of the class
- Upload Sprint 2 Presentation, update HMW and Product Narrative to Buildboard and artifact sheet
- Check your repo here
Requirements: 4 mins
Team/ Intro
Product narrative / wedge
Why/Why now/ Vision
Personas
Validation
Demo (hi-fi)
Strategy
Next steps
Homework: Submit assignments here: http://bit.ly/startup19hw
Kickoff Slides here
Nominate your fellow colleagues for the Don't Be a Jerk Award > http://bit.ly/CT-DBaJ
Section 1:
3:20p- 4:35p: Lecture
4:45p - 6:00p: Team Time
Section 2:
3:20p- 4:35p: Team time
4:45p- 6:00p: Lecture
Spinout Teams Only
6:10p- 7:25p: VC Day (lineup)
Deck here
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm.
-
Brand homework: answer these questions
-
Bi-Weekly status email, include all members of your team, cc both your professors, CC [email protected].
Your Bi-Weekly email should include:
- Team Info: Name & ID Number
- Startup Pitch: Pitch for your product
- Weeks Behind: Outline what has your team accomplished
- Key Takeaways: What are some key takeaways your team has learned in the past weeks
- Weeks Ahead: What does your team want to accomplish in the next 2 weeks
- Risks/Roadblocks: What are some Risks/roadblocks your team has that is slowing down your forward momentum
-
Complete the mid-semester peer feedback survey (Submit here). The mid-semester and final-semester peer feedbacks are worth 15% of your personal grade. Be thoughtful and insightful about your feedback. DUE by 3/29 @11:59p.
Nominate your fellow colleagues for the Don't Be a Jerk Award > http://bit.ly/CT-DBaJ
Section 1:
3:20p- 4:35p: Lecture
4:45p- 6:00p: Team Time
Section 2:
3:20p- 4:35p: Team time
4:45p- 6:00p: Lecture
Crit Both Sections
6:10p- 7:25p
Room assignments here http://bit.ly/19StartupStudioCrit
Deck here
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm.
- Crit: 5-6 sentences summarizing feedback received & 5-6 sentences on how your team will use the feedback to continue building
Readings:
- Pitching SV Angel - The Executive Summary
- Paul Graham - How to Raise Money
- Investors: Angels & Venture Capitalists
Nominate your fellow colleagues for the Don't Be a Jerk Award > http://bit.ly/CT-DBaJ
- 3:30pm kickoff (4/11)
- 3pm presentations, party 5:00-6:30pm (4/12)
- Update the Buildboard with product narrative (140 characters max), HMW, company logo, add a team and individual members photo
- Every team member must be prepared to give your Sprint presentation in front of the class
- Upload Sprint 3 Presentation, update HMW and Product Narrative to Buildboard and artifact sheet as homework
- Check your repo here
Nominate your fellow colleagues for the Don't Be a Jerk Award > http://bit.ly/CT-DBaJ
Requirements: 4 mins
Team/ Intro
Product narrative / wedge
Why/Why now/ Vision
Personas
Validation
Demo (hi-fi only)
Tech wedge
Next steps
Homework: Submit assignments here: http://bit.ly/startup19hw
Deck here
Both Sections 3:20p- 4:20p: Scrum VC Pitching
4:45p- 6:00p: Lecture (Panel) in Bloomberg Auditorium
Crit Both Sections
6:10p- 7:25p
Room assignments here http://bit.ly/19StartupStudioCrit
Guest Panel
Caitlin Strandberg, Lerer Hippeau
Nicholas Chirls, Notation Capital
Peter Boyce, General Catalyst
Vipin Chamakkala, Work Bench
Katie Reiner, Torch Capital
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm.
-
Scrum VC Pattern Matching Investing: Write takeaways documenting which company you invested in and a brief reason why for each (what stood out, what is their wedge, and what could be improved).
-
Bi-Weekly status email, include all members of your team, cc both your professors, CC [email protected].
Your Bi-Weekly email should include:
- Team Info: Name & ID Number
- Startup Pitch: Pitch for your product
- Weeks Behind: Outline what has your team accomplished
- Key Takeaways: What are some key takeaways your team has learned in the past weeks
- Weeks Ahead: What does your team want to accomplish in the next 2 weeks
- Risks/Roadblocks: What are some Risks/roadblocks your team has that is slowing down your forward momentum
Nominate your fellow colleagues for the Don't Be a Jerk Award > http://bit.ly/CT-DBaJ
Readings:
- Paul Graham - How to Convince Investors
- Getting a VC Job
- Definitions on the Economics of VC
- The Beginner's Guide to VC
Both Sections 3:20p- 4:35p: Tech in (Requirments and linup here)
4:45p- 6:00p: Lecture (Panel) in Bloomberg Auditorium
Guest Panel
Nimi Katragadda, Boxgroup
Matt Hartman, Betaworks
Steve Schlafman, Primary
Nashilu Mouen Makoua, First Round Capital
Allison Goldberg, Advancit Cap
Homework: Submit assignments here: http://bit.ly/startup19hw
All homework is DUE on the Sunday before the next class by 11:59pm.
- 3-5 Takeaways from your Tech in session. What are the plans to build your final alpha product by 5/2?
- Submit your team's Tech in deck and repo link.
Readings:
- Mark Suster - What Is the Right Burn Rate at a Startup Company
- Fred Wilson - Burn Baby Burn
- Don't Fuck Up the Culture
- Don't Get Trampled: The Puzzle for "Unicorn" Employees
- This Chart
For Spinout teams Startup Awards applications DUE April 19 by 11:59p EST
Section 1:
3:20p- 4:35p: Lecture
4:45p - 6:00p: Team time
Section 2:
3:20p- 4:35p: Team time
4:45p- 6:00p: Lecture
Both
6:10p- 7:25p: Work time
Spinout Teams 6:10p- 7:25p: VC Day 2
Homework: Submit assignments here: http://bit.ly/startup19hw
- Complete the mid-semester peer feedback survey (Khoa will send the link). The mid-semester and final-semester peer feedbacks are worth 15% of your personal grade. Be thoughtful and insightful about your feedback. DUE by 5/06 @11:59p.
SUBMIT HERE: http://bit.ly/2UChtPp
Group 1: 3:20p- 4:20p
15 mins break/buffer time
Group 2: 4:35p- 5:35p
15 mins break/buffer time
Group 3: 5:50p- 6:50p
DUE BEFORE YOUR PRESENTATION
- Final Alpha Product
- Final Deck
- Final Buildboard updates with all sprint presentations, product narrative updated (140 characters max), updated HMW, link to repos, and all grammar checked
- Startup Studio team poster Directions posted here
- Check your repo [here]http://buildboard-10044.cornelltech.io/startup-studio-2019/)
Submit final deliverables here: http://bit.ly/startup19hw
- Complete the mid-semester peer feedback survey (Khoa will send the link). The mid-semester and final-semester peer feedbacks are worth 15% of your personal grade. Be thoughtful and insightful about your feedback. DUE by 5/06 @11:59p.
SUBMIT HERE: http://bit.ly/2UChtPp
- 3:00pm-7:00pm