The backend of LeadWorks Intelligence needs to handle:
✅ Lead Ingestion – Accept leads via API, manual upload, or CRM sync.
✅ Lead Scoring – Apply AI models to predict lead quality & conversion probability.
✅ Lead Enrichment – Fetch missing data from external sources.
✅ Workflow Automation – Trigger CRM actions & notifications.
✅ User Authentication & Role Management – Secure access to data.

---

Component | Technology Stack
- | -
Backend Framework | FastAPI (Python)
Database | PostgreSQL + Redis
AI Models | Scikit-learn, TensorFlow
Queue System | Celery + Redis
Authentication | OAuth2 (Google, LinkedIn)
Deployment | Docker + Kubernetes (optional)

---

📌 Problem: AI lead scoring & enrichment tasks take time.
📌 Solution: Offload processing to background workers.

✅ Example Use Cases:

• AI model scoring runs in the background.
• Lead enrichment fetches data asynchronously.
• CRM sync operations are processed in a queue.

🔹 Celery Task Example:

python

CopyEdit

<span><span class="hljs-keyword">from</span> celery <span class="hljs-keyword">import</span> Celery
app = Celery(‘tasks’, broker=‘redis://localhost:6379/0’)
@app.task

def score_lead(lead_id):

    # AI model predicts lead score

    score = model.predict(lead_data)

    return score

---

✔ Use Docker for containerization.
✔ Run PostgreSQL + Redis locally.
✔ Start API with FastAPI & Uvicorn.

✔ Cloud Provider: AWS, Azure, or Google Cloud.
✔ Container Orchestration: Kubernetes (K8s).
✔ CI/CD Pipeline: GitHub Actions for automated deployments.
✔ API Gateway: Nginx + Load Balancer for high availability.

---

📌 Phase 1: MVP Build (1-2 Months)
✅ Setup PostgreSQL + Redis.
✅ Develop Lead Ingestion & Scoring APIs.
✅ Build Basic React Dashboard.

📌 Phase 2: AI Model Enhancement (2-3 Months)
✅ Train lead scoring model with historical CRM data.
✅ Improve accuracy for conversion predictions.

📌 Phase 3: CRM Integrations & Automation (3-4 Months)
✅ Integrate with HubSpot, Salesforce.
✅ Implement workflow automation builder.

📌 Phase 4: Scaling & Monetization (4-6 Months)
✅ Deploy SaaS version with user billing.
✅ Launch Enterprise & API Plans.