loss aversion - arcturus9/useful-link GitHub Wiki

< "loss aversion" sensitivity >

• The neural basis of loss aversion in decision-making under risk (SM Tom, CR Fox, C Trepel, RA Poldrack - Science, 2007, cited 1368)
  http://sci-hub.tw/10.1126/science.1134239
  50/50 gamble상황에서 뇌의 반응 측정 결과

• Amygdala damage eliminates monetary loss aversion (B De Martino, CF Camerer… - Proceedings of the …, 2010, cited 322)
  http://www.pnas.org/content/pnas/107/8/3788.full.pdf
  amydala를 제거하면 loss aversion 사라지는 실험 결과

• Sensitivity of the brain to loss aversion during risky gambles.(JC Dreher 저술 - ‎2007, cited 34)
  http://sci-hub.tw/10.1016/j.tics.2007.05.006
  These results challenge the common view that loss aversion engages a distinct emotion-related brain network (e.g. amygdala and insula).
  편도체(amygdala)는 공포에 대한 기억에 관여한다. 편도체를 파괴하면 공격성, 두려움 등이 사라지며 쥐의 편도체 제거하면 고양이를 두려워하지 않고, 스라소니 편도체 파괴하면 매우 얌전해진다. 사람도 지능은 정상이나 두려움을 느끼지 못함.
  https://ko.wikipedia.org/wiki/%ED%8E%B8%EB%8F%84%EC%B2%B4

< origin of "loss aversion"으로 구글 검색>

• The Origin of Loss Aversion (Advances in Psychological Science )
  http://journal.psych.ac.cn/xlkxjz/EN/10.3724/SP.J.1042.2014.01319

• Acceptable losses: the debatable origins of loss aversion (Psychological Research)
  https://link.springer.com/article/10.1007/s00426-018-1013-8
  약간 loss aversion이 잘못된 실험의 결과라는 뉘앙스..

• Loss aversion (Wikipedia)
  https://en.wikipedia.org/wiki/Loss_aversion
  Humans may be hardwired to be loss averse due to asymmetric evolutionary pressure on losses and gains: for an organism operating close to the edge of survival, the loss of a day's food could cause death, whereas the gain of an extra day's food would not cause an extra day of life (unless the food could be easily and effectively stored).
  이미 edge of survival에서 죽음에 관련 되어있다는 사실은 알려져있음.