Graphics standards for Wellspring - WellspringChurchNC/prod-team GitHub Wiki

The intent of this page is to do the following:

  • give guidance to anyone creating or using graphics
  • provide a repository for commonly used graphics files
  • provide tools and instructions to assist anyone in making basic, commonly used, but professional looking graphics

Graphics sizing / resolution standards

"images" may be needed for one or more of the following categories / applications: web site, facebook, instagram, print media (posters, mailings, brochures, ...), signage, CG for Sunday worship (including podcast posting)

For each sermon series

we need the following (image / file attributes in italics are desirable, but not required):

  • for the web site ...
    • slides on home page (or any "top graphic" for a happening now post/page) - 1920x974, _minimize "text", avoid putting key elements re: the graphic example shown here: slider or banner graphic
    • happening now post - 353x239, _minimize "text", avoid putting key elements on bottom 60 pixels of graphic, as shown here: example graphic
    • invite page - 1920x1080 downloadable image ... should be something that an individual can post, share, print, email (Eric, this needs some review / discussion ... I'm not sure what the intent is ... when I look at what Piedmont Chapel had done it looks like they did 1200x1200 instagram-like, very simple graphics)
    • if any video is to be embedded, it can't be any larger than 300MB, in MP4 format (and WebM), and should have a 1920x1080 still to accompany it.
  • CG for Sunday worship (including podcast posting)
    • 1920x720 main title graphic
    • 1920x720 message / content graphic (essentially similar color scheme, but ideally allowing for maximum contrast / readability ... ie to allow for black or white text to be displayed "on top" of this graphic ... white text is our preference)
    • 1024x1024 square for podcast, 10 MB file size max
    • 1920x1080 wide for podcast, 10 MB file size max
    • 1920x692 banner for podcast, 10 MB file size max

Other web page elements

  • pics for about, visit, 628x419 and 355x237, next steps (625x420), kidspring (600x400) ... 630x420 will be the standard size
  • pics for staff on about page 381x381

From this online reference on social media image standards:

  • for instagram the current "standard" is 1080x1080
  • for facebook posts the current "standard" is 940x788
  • for twitter tweet images the current "standard" is 1024x512

Tools

  • free Church Media Graphics (we also have an account which will give you access to additional content - but not all, given our current subscription level)
    • all graphics can be modified (as well as using our own) with the free CMG editor
      • use the blank template to create a transparent png that can be used with other tools
  • create-your-own
    • Use powerpoint templates to save-as jpg or png at the desired image sizes
    • Use Office photo editor (2010 can be downloaded and installed for free) or paint for common actions (crop, resize)

Print media

TBD

Some standards

  • colors and fonts view or download
  • main logos collection download
  • need kidSpring logo / graphics collection