Reference : Google Machine Learning learning materials (very good) - SoojungHong/MachineLearning GitHub Wiki
[1] Rules of Machine Learning https://developers.google.com/machine-learning/rules-of-ml/
[2] ML crash course https://developers.google.com/machine-learning/crash-course/prereqs-and-prework
[3] Practical advice for analysis of large, complex data sets http://www.unofficialgoogledatascience.com/2016/10/practical-advice-for-analysis-of-large.html