How can I use this website to start and sustain a business? - Paperight/website GitHub Wiki

All you need to start a business with this website is a printer and an internet connection. Once you’ve registered as an Outlet, you can start printing out books from the online collection, or making legal copies of books of the books on the website for your customers. Because most of the revenue that a photocopy shop makes comes from printing, the more pages you print, the more money you make. Becoming an Outlet allows you to offer your clients an additional service, which results in an increased print volume for your business – and that means more money.

If you already operate as a photocopy shop, becoming an Outlet will give existing customers another reason to come to your shop – you’ve become one of the bookstores of the future. This also means that you have the potential to attract new customers – people who are looking to buy books, rather than just to have printing done. The total price the customer pays for a book could be as much as 30% less than the price of the same book bought at a traditional bookstore. This is a great incentive for customers to visit your copyshop instead of a traditional bookstore.

In order to sustain a business using this website, potential customers need to know that you offer this service. We’ve tried to make this easy for you to do by providing you with designs for posters, flyers, and information about the books that are available (you can see these here). Its up to you to utilise these in the best way possible. Think about the area in which your shop is situated, and the people in your community – what kind of books do they want to read? You can choose posters that highlight the books you think will appeal to them, and download and print them out to display in your shop. We also have a catalogue of all of the books on the system that you can download, print out, and display for customers to browse.

You could also connect with schools or societies in your area that require large volumes of books, in order to become their main supplier. If we don’t already have the books they need, let us know, and we will do our best to make it available.