First Release Communications Strategy - LemontechSA/TideSDK GitHub Wiki
[6:21pm] Paratron: they should tweet
[6:21pm] Paratron: they should send a mailing
[6:21pm] Paratron: they should post on their blog
[6:21pm] fairwinds: I had thought of IT bloggers, twitter, ml, Appc channels
[6:21pm] Paratron: they should put a notice at all questions in their Q/A section which are targeted to desktop
[6:21pm] fairwinds: right: how can we broaden this out
[6:22pm] fairwinds: good one
[6:22pm] fairwinds: + 10 on that one
[6:22pm] Paratron: so every possible way someone who had heard of ti-desktop and would be directed to their website through google would be informed that tide has taken over
[6:23pm] fairwinds: right. We likely have to identify some of these for them otherwise they may not do anything
[6:23pm] fairwinds: so it should be specific actions
[6:23pm] Paratron: yeah, sure - they also could apply it to certain tags
[6:24pm] fairwinds: and this is where I think sharry has a very good fit in our communications also since he advocates as a titan also
[6:24pm] fairwinds: sharry maintains learning Titanium etc also,
[6:24pm] fairwinds: and that is another good channel external to appc
[6:25pm] Paratron: getting into the top10 on hackernews can also give a insane traffic boost
[6:25pm] Paratron: literally insane
[6:25pm] Paratron: they take down servers sometimes
[6:25pm] fairwinds: Paratron. yes absolute and it we did a joint release with appc, it would be more apt to get tracktion
[6:26pm] fairwinds: since everyone knows appc
[6:26pm] Paratron: yup
[6:26pm] fairwinds: and has much greater probability if attached to their nam e also
[6:27pm] fairwinds: so if there was a joint release on this would also show user base cohesion
[6:27pm] fairwinds: and a continuum
[6:27pm] fairwinds: as I want to show
[6:27pm] Paratron: important: before we come out we have to fix the website and establish several communication channels
[6:28pm] fairwinds: Paratron: yes, the new branding has to be everywhere
[6:28pm] fairwinds: this is a priority
[6:28pm] Paratron: if wass3r and christian get a layout done, I can quickly setup the site
[6:28pm] Paratron: bbl, taking a quick walk with the dog
[6:29pm] fairwinds: we need to bring that into our blog templates, twitter site and installers
[6:29pm] fairwinds: and doc templates