Idea Pitch - AgileBusinessAnalysis/01_TEAM GitHub Wiki

Idea / Use Case

We observed that there are a lot of technological solutions for men or women, who are not in a relationship, with the purpose to find a partner for life. Based on our observation, we noticed there is a market gap of technology solution for couples with the primary goal of keeping their relationship "healthy" & "successful."

Objectives

We will set our goal on exploiting the identified market gap by applying an adapted version of Design Sprint methodology, creating a story map and a prototype. Feedback from a defined target group will be adapted after each sprint.

  • Conditions Our project idea will cover the Business Information Technology perspective and lies on the Executive level - supporting strategic decisions.

  • Assumptions/Definitions Market potential: Market need is researched and is present within defined target group Customer target group: Swiss Germans between 25 and 60 years old who are in a relationship and sharing the household with the partner

Preliminary Sprint Backlog

Sprint 1 Sprint 2 Sprint 3
Elaborate challenge Incorporate and apply customer feedback Incorporate and apply customer feedback
Set long-term goal Adjust story map/prototype Adjust story map/prototype
Map the challenge Apply other findings Apply other findings
Sketch possible solution Test solution (sprint review) Test solution (sprint review)
Prioritize solution Sprint retro Sprint retro
Test solution (sprint review) Sprint planning
Sprint retro
Sprint planning

Each sprint plan will be adapted iteratively during the whole project.

Why Agile?

  1. Time and available resources are fixed
    • Team of three people; deadline: 20 December 2019
  2. Features of the finished solution can only be estimated (complex scope)
    • Agile enables us to design the right solution that fits the market
  3. Team is decentralized and has many other obligations (complex team)
    • Agile helps prioritize work and features
  4. How the finished solution can be reached is not clear yet (complex solution)
    • Incremental development helps in choosing the right techniques

File

The PowerPoint presentation document can be accessed in the repository.

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